CEO Says Go
Control the chaos of your partnerships with help from CEO Says Go.
Description
CEO Says Go is a leading consultancy focused on enhancing partnership strategies within the SaaS and technology sectors. With a commitment to transforming the chaos of partnerships, the team offers a range of services designed to foster successful partnerships, alliances, and channels that drive business growth.
Their offerings include Fractional Partner Leadership, which connects clients with experienced leaders who possess deep expertise in partnerships, alliances, and channels at exceptionally competitive rates. Additionally, CEO Says Go specializes in Partner Strategy Design or Program Restructure, ensuring that companies have robust partner programs tailored to their evolving needs and market dynamics.
Their innovative Partner Playbooks are crafted to provide operational excellence, customized to the unique requirements of each client’s ecosystem. Furthermore, CEO Says Go emphasizes the critical alignment between Go-To-Market strategies and partner initiatives, helping organizations achieve coherence across sales, product, and marketing efforts.
By prioritizing collaboration and strategic alignment, CEO Says Go empowers businesses to unlock their full potential through effective partner management.
Their offerings include Fractional Partner Leadership, which connects clients with experienced leaders who possess deep expertise in partnerships, alliances, and channels at exceptionally competitive rates. Additionally, CEO Says Go specializes in Partner Strategy Design or Program Restructure, ensuring that companies have robust partner programs tailored to their evolving needs and market dynamics.
Their innovative Partner Playbooks are crafted to provide operational excellence, customized to the unique requirements of each client’s ecosystem. Furthermore, CEO Says Go emphasizes the critical alignment between Go-To-Market strategies and partner initiatives, helping organizations achieve coherence across sales, product, and marketing efforts.
By prioritizing collaboration and strategic alignment, CEO Says Go empowers businesses to unlock their full potential through effective partner management.
Services
Partner Program Strategy & Design
Your company needs a well designed plan for partnerships, alliances, and channels as a core component of your strategic and growth plans, but not every organization is ready for a full time, senior level executive to focus on partnerships and related initiatives. One of our executives can join your team in a fractional role for far less than the cost of a similarly experienced full time hire. Our Partnerships Executives have decades of experience, and have been a part of building partnerships from the ground up multiple times. They can join your team and efficiently and effectively develop the partner strategy and program that your company needs to scale and accelerate growth.
Go-To-Market & Partner Program Alignment
Do you have a partner program that seems out of sync with the rest of the company’s initiatives? Aligned Go-To-Market (GTM) refers to the state where all components of your go-to-market strategy seamlessly work together and are interconnected with your brand, demand generation, sales efforts, success programs, and product. Is your partner strategy and program aligned with your GTM? Our GTM-Partnerships Alignment ensures that your partnership initiatives are synchronized with every aspect of your business to drive accelerated and efficient growth. Let one of our executives objectively and effectively align your partner program.
Existing Program Analysis & Restructure
Do you have an outdated, stalled, or ineffective partner program? The partner programs for top performing technology companies are in a nearly constant state of change in order to maintain alignment with evolving company plans and objectives. Our experienced Partnerships Executives can efficiently and objectively assess your current program and create an updated program that aligns to your company strategy, ecosystem, and competitive landscape. Whether the outcome is a straightforward refresh or a complete rebuild, we've got experience to lead the process. This is also an extremely effective and efficient path to organize a unified partner program when your company has merged with or acquired one or more organizations with their own existing partner programs.
Partner Program Operationalization
Are your Partner Policies and Rules of Engagement aligned with your systems and processes? Do you accurately capture attribution for partner sourced leads? Are you in compliance with your PNR reporting or other conditions of the partner contracts your company has signed? Working in collaboration with your marketing, finance, legal, and operations leaders, our Partnerships Executive can join your team in a partner operations leadership function to help streamline the operationalization of your program. Make certain that you are maximizing the ROI on your partnerships investments, validate that your policies and ROE are consistent with internal processes, and confirm compliance with PNR and other contractual conditions through an Operationalization engagement.
